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Contact: Saideh Browne

Sai Browne Media

917-858-6990

sb@saibrowne.com

 

 

REQUEST FOR MEDIA COVERAGE

 

NBA All-Star Kenny Anderson Hosts An Education Q&A with CEO, of PASS THE ROC, Jarrod Greene, and assist in Launching An Education Initiative at The Boys and Girls Clubs of Hudson County

 

 

(Jersey City, NJ - July 27, 2011) On Thursday, August 4th, 2011 NBA All-Star Kenny Anderson, in conjunction with the PASS THE ROC apparel brand and The Boys and Girls Clubs of Hudson County,   will host “Don’t Pass on Education,” an interactive Q&A between Mr. Anderson, 160 youth and other NBA legends. “Today, I’m calling on our state and our families to recommit ourselves to ensuring the future of our children,” says PASS THE ROC, CEO, Jarrod Greene.

 

The event will kick off with a press conference and then the kids will receive autographed signed pictures of Mr. Anderson. “I want to equip students with skills and strategies that will help them in school and in life,” says Mr. Anderson. Professional athletes have so much to offer," he continued. 

 

“Don’t Pass on Education” supports the established mentorship initiative Be Great! "Pass The Test…But Don’t Pass on Education”: which features an age appropriate mentorship program designed to counter low academic achievement, poor test scores and gang affiliation. Carefully chosen mentors will provide supplemental support in the areas of tutoring, test taking strategies, writing workshops through a pen pal program, etiquette grooming and a sports component that Mr. Anderson will oversee.

 

Event Date: Thursday, August 4, 2011

Time: 11am until 1pm EST

Venue: The Boys and Girls Clubs of Hudson County

1 Canal Street, Jersey City, NJ 07302

Tel: (201) 333.4100 

 

Special Invited Guests include:

 

The Mayor of Jersey City, Elected Officials, Kalimah Ahmad, Jeff Dublin, Charles Mainor, singer Freddie Robinson, Former NBA Greats, Anthony Avent, Brevin Knight, Luther Wright, Eric Murdock, Chris Gatling,  Roshown McCleod, Rafael Addison and more...

 

This launch is on the heels of a basketball clinic sponsored by Jarrod Greene, Ahmed Lago of PASS THE ROC and Mr. Kenny Anderson which took place on June 11, 2011 at St. Peter's College in Jersey City, NJ. The clinic afforded participants the opportunity to play basketball with Mr. Anderson, learn basketball skills, shooting techniques and enjoy a game between street basketball legends and NBA legends. Footage from this event as well as the star-studded mixer held later that evening will be incorporated into PASS THE ROC’s movie documentary and Kenny Anderson’s own reality series; both of which are in pre-production.

 

About Kenny Anderson

Kenneth "Kenny" Anderson is a retired professional basketball player. After a college career at Georgia Institute of Technology, he played point guard professionally from 1991 to 2006. Mr. Anderson earned his bachelor’s degree in organizational leadership in May 2010 from St. Thomas University after leaving Georgia Tech as a freshman 19 years ago. He is now an Executive Consultant for the PASS THE ROC apparel brand.

 

About the Boys and Girls Clubs of America

Boys & Girls Clubs of America is a national organization whose mission is to "enable all young people, especially those who need us most, to reach their full potential as productive, caring, responsible citizens." The organization, which holds a congressional charter under Title 36 of the US Code, had its headquarters in Atlanta, with regional offices in Chicago, Dallas, Atlanta, New York City and Los Angeles. BGCA is tax-exempt and partially funded by the federal government.

 

For more information, log onto www.PASS-THE-ROC.com on the first day of school in September.